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Resort Hotel
Azure Resort & Spa
Antalya, Turkey
Challenge
Azure Resort & Spa couldn't maintain pricing balance during seasonal demand fluctuations. Rooms sold out too early in high season causing revenue loss, while low season occupancy dropped below 30%.
Solution
OtelCiro's AI-powered seasonal pricing engine was integrated. 12-month demand forecasting, early booking and last-minute price optimization were implemented. Off-season revenue was boosted with shoulder season packages and wellness experiences.
Results
+38%
RevPAR Increase
+52%
Low Season Occupancy
+€320,000
Annual Revenue Increase
+1.8 nights
Average Length of Stay
“Our low season occupancy went from 28% to 43%. AI pricing recommendations help us capture the right price at the right time.”
Elif Kaya
Revenue Manager, Azure Resort & Spa