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Boutique Hotel
Aegean Boutique Hotel
Bodrum, Turkey
Challenge
Aegean Boutique Hotel struggled to differentiate in Bodrum's competitive market. Low Booking.com ranking, unmanaged guest reviews, and pricing that wasn't positioned against competitors.
Solution
OtelCiro's competitor price monitoring and reputation management modules were activated. Booking.com and Expedia listing optimization was performed. AI-powered review response system and positioning strategy strengthened brand perception.
Results
8.2→9.1
Booking.com Score
Page 3→Page 1
OTA Ranking
+67%
Online Revenue Growth
+28%
Guest Satisfaction
“Our Booking.com score rose from 8.2 to 9.1 and we moved to the first page of search results. With competitor price tracking, we know we're at the right price every day.”
Selin Arslan
Marketing Manager, Aegean Boutique Hotel